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Moonshot Junior, Inc

Product 1st, STEAM & Entrepreneurship Education

USA, California
Market: Education, training, Production
Stage of the project: Prototype or product is ready

Date of last change: 29.09.2020
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Idea

At MoonshotJr, we take a 'product-first' approach and prepare 'workforce of future' via STEAM, gig economy, and entrepreneurship to 7-17yrs in a hands-on way. Our programs help them build outstanding resumes for college and impart integral skills for leading future careers. We train them to become successful entrepreneurs in the process by launching their products/services on various platforms like Kickstarter, Indiegogo, Amazon, Walmart.

Current Status

We're only a 9 months old company.

Started our SaaS program in July, and adding 150-200 new SaaS customers each month. We're serving our customers in 12 countries already (including USA, CA, UK, Ireland, Netherlands, UAE, Singapore, Malta, India etc.)

We'll be achieving over $2.4M in revenues over the next 12-14months.

Market

Primary target audience: 10-17yrs old (middle & high schoolers)
Global

Problem or Opportunity

Children being enrolled in school does not always ensure they will get the necessary skills
needed to create or even pursue entrepreneurship. With the current trends of AI and
automation disrupting jobs, it is extremely valuable and future-forward to have children grow up
to become creative problem-solvers, builders, innovators, critical thinkers, and entrepreneurs,
in whatever they choose to do. The Moonshot Jr experience goes beyond learning STEAM
skills. We also work tirelessly to equip your children with entrepreneurial skills through
experiential learning and productization. Our advanced programs – the Builder and the
Innovator offer a complete end-to-end product-first journey for kids to take their learning and
ideas and turn them into tangible products and businesses. We envision utilizing our unique
product-first approach to raise the next generation of entrepreneurs, innovators, and creators
that will drive solutions to our society’s biggest challenges. Moonshot Jr offers entrepreneurial
and innovation-centric programs and educational courses for kids who wish to explore their
passions while also learn invaluable skills that help them with their resumes, college education,
and careers. Moreover, our programs also focus on training the trainers i.e. parents with which
they can take this cycle of innovation and entrepreneurship forward even without our
assistance, once their children graduate from our programs.

Opportunity
Moonshot Jr and its learning system is crucial in the current time keeping in mind a few
points.
 By 2030, full-time ‘permanent’ employment will drop to 9% of the workforce
 1/3 existing Jobs will be automated by 2030
 30% jobs by 2030 will be in fields unknown today
 40% Companies looking to adopt AI & Automation
Workforce of the future and gig economy would need following to succeed:
● Creativity and Technical skills
● Analytical Thinking
● Active learning and growth mindset.
● Leadership Skills and Embracing the change
● Judgment and decision making
● Deeper knowledge of e-commerce, AI and Automation

Solution (product or service)

We provide four stages of learning:
Exploration: Here the child is taken through a 12 session course, where they explore futuristic subjects and find the subject of their linking
Preparation: Here the child digs deep into their chosen subject with our product-first learning techniques. We offer subjects like Robotics, Arduino, Raspberry pi, AI, Automation and more
Product Innovation: Here the child works towards applying the knowledge into creating a Moonshot, The child is taking through the five stages of product development.
E-Commerce: there the child learns all about e-commerce and prepares to launch their Moonshot on various marketplace platforms.

Competitors

Quizlet, Lambda School, Microverse, Coursehero, WhitehatJr etc.

Advantages or differentiators

How do we differentiate ourselves?
 Teaching a practical way of entrepreneurship through gamification
 Product-first approach
 Taking “Idea-exploration to a Product” journey
 Enabling a mindset transformation
 Encourage teamwork and improve creativity
 Lateral thinking and planning skills
 Preparing for workforce of the future
 Early introduction to failure
 Early Introduction to practical finance (P/L)

Finance

- Two fold revenue stream:
1. eLearning : SaaS revenue for our eLearning programs (~60% revenues)
2. eCommerce: We'll scale Moonshots which can perform good on Marketplaces (i.e. amazon) (~40% revenues)

Money will be spent on

platform : $100K
client acquisition: $200K
course creation : $100K
operations : $100K

Offer for investor

Funding will be raised via SAFE note, with 20% discount.

We're also running a crowdfunding campaign via Wefunder.com/moonshotjr where early-stage terms are still available.

Team or Management

Invention/Patent

DAC learning
4 stage of learning
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Idea
Current Status
Market
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Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
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Invention/Patent
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