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Livomobile

USA, California
Market: Internet and IT, Mobile applications
Stage of the project: Operating business

Date of last change: 05/22/2018
Min investment
$  60.000
0
Total required
$ 1.200.000
Rating
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Idea

Livo is Plug’n Play Cloud Mobile App Platform helping organizations to roll out enterprise grade, rich mobile apps with the help of Web Developers without complex iOS or Android code development.

Current Status

We have Subscription model for developers. We sold on premise to Renault Turkey. We installed in one University in USA.

We finished the product. We are developing some projects and partnerships.

We need marketing, sales and scale the business.

Market

$5.75B by 2020 of the market is attributable to Business mobile Market. Growing market and there is no major competitor with similar fetaures and strategy.

OM Research puts the addressable market for Mobile App Development Platforms (MADP) to 65% of the total mobile development market by 2020. So $4B market. No major competitor yet.
Livo strategy is different and unique and verified by industry experts i.e. David Hartford. There's a postponed need for B2B apps to run business in growing digital transformation on cloud API system.

Specific Market: API based Business SW Customers who has revenue $10M-$100M with web developer resource available & has large or growing # of mobile workers/suppliers/vendors/customers.

Such as BFSI, healthcare, retail, transportation, logistics, media, entertainment, telecom and IT, construction, education & manufacturing.

ERP(SAP,AX,Netsuite etc.), CRM or sectoral SW customers

Problem or Opportunity

Midsize Business(MB) do not have the tools to compete with “Big Business”

Simplification – MB’s do not have the time, skills or money to acquire and maintain complex tools (like SAP,Microstrategy,i.e.)

Business Agility – MB’s miss out on effective decision making due not to reach out real time information

Operational Efficiency and Security – Bring Your Own Device, fragmented apps (e.g. QuickBooks, Excel) or no tools results in lack of automation and security

Solution (product or service)

Livo is an one-stop-shop mobile application development and distribution. While it accelerates mobile development it also integrates mobile applications with enterprise business applications. Livo is focusing on mid size companies which has a formal IT organization that would appreciate a time saving enterprise grade MADP. The target organizations with limited IT staff or technology funds have been looking for an affordable but yet scalable MADP which Livo uniquely represents.
Livo’s built-in capabilities with existing enterprise solutions (e.g., NetSuite, SAP, Salesforce, etc.) brings tremendous integration capabilities that do not readily exist in the MADP market. The flexible license/pricing strategy subscription/Private Instance.

Livo is Plug’n Play Cloud Mobile App Platform helping organizations to roll out enterprise grade, rich mobile apps with the help of Web Developers without complex iOS or Android code development.

Core Competencies
Plug‘n’play business tool
API based agile integration
Open source friendly

Differentiators:
Scalable Strategy (Subscription to Enterprise)
Built-in generic clients available(No AppStore)
Hot Deployment
Version Management

Competitors

Actually there is no ready competitor with same strategy, market and feature set yet. These are somehow match in some aspects :

Mendix
Apperian Appery
SAP Mobile Platform
Telerik

Advantages or differentiators

Our competitive advantage is our convergence technology. We have Enterprise,Telecom infrastructure,Cloud, Mobile and Web Technology experience & strategy.

Web developer easiness and enterprise features together i.e. : Web service integration , authorization,authentication,push notifications,version management on simplification.

MB’s do not have the time, skills or money to acquire and maintain complex tools (SAP,IBM,ORACLE)

We developed Livo with 20 components on hpaPaaS in 3 years.

Livo is Plug’n Play Cloud Mobile App Platform helping organizations to roll out enterprise grade, rich mobile apps with the help of Web Developers without complex iOS or Android code development.

Core Competencies
Plug‘n’play business tool
API based agile integration
Open source friendly

Differentiators:
Scalable Strategy (Subscription to Enterprise)
Built-in generic clients available(No AppStore)
Hot Deployment
Version Management

Finance

Developer www.Livomobile.com
Starter Plan 0ne month free
$90 month , Annual $720, $1 each 10K after 50K monthly

Private Instance(Amazon, Google)
Fees: ($2500 annual) + $1 each 10K API calls after 50K API

On Premise
Licenses: $15K – $100K + %20 yearly support

EasyB2BMobileApps.com will be coming for Business App Templates for Partner/Customer Collaboration

Forecasting:
Each year new clients(not cumulative)
2018: 225 cloud and 9 on premise clients
2019: 240 cloud and 31 on premise clients
2020: 720 cloud and 62 on premise clients
2021: 2160 cloud and 62 on premise clients
2022: 4320 cloud and 62 on premise clients
2023: 8640 cloud and 86 on premise clients

Business model

*SaaS Sales
Growth Hacking mechanisms are planned for marketing to sales.

*Enterprise Sales
Customer acquisition and channel management are planned with professional team.

*Free templates on Marketplace EasyB2BMobileApps.com planned
Templates like Purchase Order App, Sales Order App, HR App(Expense,Payroll,Task App, Leave Request-Approval etc.), Fleet Management, Plant Maintenance Order App,

Money will be spent on

2018 2019 2020 2021 2022 2023
PRODUCT DEVELOPMENT
Engineering
Analysis Tools 8000 12000 24000 24000 24000 24000
Development Tools 8000 48000 48000 48000 48000 48000
Engineering Team 284000 1172000 2089000 2089000 2593000 2760000
Subtotal 300000 1232000 2161000 2161000 2665000 2832000

OPERATIONS
IT
Servers/Hosting 40950 83700 172800 518400 1166400 2332800
Office Computers 12450 44400 74850 76650 88050 100800
Phones 12000 7000 8000 14000 14000 4000
IT Subtotal 65400 135100 255650 609050 1268450 2437600

Facilities
Lease 24953 53200 60000 60000 60000 60000
Utilities 0 4000 6000 6000 6000 6000
Furniture 0 7000 12000 12000 12000 12000
Miscellaneous 6640 23680 39920 40880 46960 53760
Facilities Sub 31593 87880 117920 118880 124960 131760

Operations
Office Supplies 3320 11840 19960 20440 23480 26880
Equipment 3600 3600 3600 3600 3600 3600
HR Services(ADP etc) 637 241 2925 2991 3409 3876
Operations Subtotal 7556,5 15680,5 26484,5 27030,5 30488,5 34356

Professional Services
Legal 34000 25000 49000 88000 69000 70000
Taxes/Accounting 10250 24000 36000 48000 60000 60000
Operations Subtotal 44250 49000 85000 136000 129000 130000

CEO & Admin Labor 71400 156000 156000 156000 156000 156000
Operations Labor 39000 228000 534000 534000 534000 606000
OPERATIONS Sub 259200 671661 1175055 1580961 2242899 3495716

SALES AND MARKETING
Sales and Marketing
Marketing 22000 24000 60000 60000 60000 60000
Travel 22000 24000 60000 60000 60000 60000
Advertising 12000 12000 24000 24000 24000 24000
PR 12000 12000 24000 24000 24000 24000
Trade Shows 91500 120000 150000 150000 150000 150000
Affiliations 24000 36000 60000 60000 60000 60000

Sales and Marketing Team 117000 516000 642000 708000 816000 1224000
300500 744000 1020000 1086000 1194000 1602000

TOPLAM LABOR $511.400 $2.072.000 $3.421.000 $3.487.000 $4.099.000 $4.746.000

ALL Total Expenses $859.700 $2.647.661 $4.356.055 $4.827.961 $6.101.899 $7.929.716

Total Expenses exclude Labor $348.300 $575.661 $935.055 $1.340.961 $2.002.899 $3.183.716

2018 2019 2020 2021 2022 2023
Sales and Marketing 34,95% 28,10% 23,42% 22,49% 19,57% 20,20%
OPERATIONS 30,15% 25,37% 26,98% 32,75% 36,76% 44,08%
PRODUCT DEVELOPMENT 34,90% 46,53% 49,61% 44,76% 43,67% 35,71%

Offer for investor

%15 for $1.2M

Risks

Enterprise Platform business need passion and funding and pays back in long term. But customer retention rate and long term earnings a lot.

Our competitive advantage is our convergence technology. We have Enterprise,Telecom infrastructure,Cloud, Mobile and Web Technology experience & strategy.

Incubation/Acceleration programs accomplishment

We have developed first version in Turkey with government Small Business Administration certified and controlled. We successfully completed program.

Invention/Patent

Provisional Patent application no: 62645119

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Product Video