Khal.com gives Professional Chefs and cooking lovers a dedicated cooking profile to show their cooking skills.
You can see more details here https://khal.com/for_investors/
The application Khal.com is complete and has users from all over the world
POTENTIAL MARKET SIZE
41% Americans visited food and cooking websites
44% Millennials actively post their cooking on social media.
21% Increase in cookbook sales in the US during the first six months of 2018, compared to the previous year.
These numbers are gone up because of covid-19. These numbers go up during seasonal peaks.
Problem or Opportunity
There is currently no place dedicated to show your cooking skills
Solution (product or service)
Khal.com, A dedicated cooking profile
Today we do not have any direct competition. There is no dedicated cooking profiles on the internet However people do add their cooking pictures on Instagram, and Facebook. Professional chefs make LinkedIn profiles
Advantages or differentiators
*Most of the cooking sites are either Food Blogs or Recipe sites where the user is mostly a spectator
*Social Sites like Facebook and Instagram are not dedicated to cooking and also can’t be used as a cooking profile
*Linkedin is a very boring resume of a Chef. A cooking enthusiast who does not professionally cook will just have this in the hobbies section
We plan to grow our users where it will be lucrative for advertisers to advertise We plan have charge cooking job posters to post their jobs We plan to charge events posted on the site We plan to charge a commission for tastings on the site