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Digital business cards with branding and analytics

USA, California
Market: Mobile applications
Stage of the project: Operating business

Date of last change: 12/04/2019
Min investment
$  50.000
Show contacts
Total required
$ 500.000
Rating
equalizer 350 из 1000
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Idea

One place AI-fueled network to unify people's communication channels.

Current Status

RedLINES App counts with over 200 final users, 10 B2B trial period users and 2 paid customers. We are working to launch the 3.0 version of the product during Q1 of 2020. Looking forward to expanding our base of customers.

Market

In 2018, about 128.57 million people were employed on a full-time basis in the United States spending $600M annually in business cards.
There are 260M of smartphones just in the USA.

Problem or Opportunity

$600M is spent to print 10 billion business cards every year just in the United States. Stats say 89% of those printed cards end in the trash in less than a week generating waste of $534M.
Cellphones are one of the most commonly used technology tools today. Email, text message, Cloud, stats, social media, are usual words among persons.
Machine learning and AI are being deployed for concrete applications.
Sharing technologies as QR codes, NFC and Airdrop are popular.
CRM integration and use are the natural way to follow up on a sales process.

Solution (product or service)

RedLINES is an Artificial Intelligence networking platform where every user sets a private space and becomes a connector, to share contact info between devices, keep everything updated, receive stats from those interactions, intros, and laser target suggestions from advertisers based on matched interests from multi-social media feeds and keywords.

Competitors

HiHello launched a few months ago its solution for final users (B2C) free version with QR code sharing capabilities. RedLINES launched that version 1 year ago.
Ginko lanched 1 month ago, download required to use and exchange.

Advantages or differentiators

RedLINES offers a B2B solution instead of a free B2C solution. We learned companies buy business cards, not final users either employees.
Selling digital cards through printers converted into resellers RedLINES capture customers who already are buying printed business cards from printers.
RedLINES doesn't require ANY download to receive the user contact information.

Finance

We have 3 packages: Basic, Premium, and Enterprise coming soon.
$10 for Basic per employee per year.
$50 for Premium per employee per year.
$100 for Enterprise per employee per year.
Looking forward to getting:
• $500K in sales by the end of 2020
• $3M by the end of 2021
• $10M by the end of 2022
• $50M by the end of 2023

Business model

In the B2B space, we charge companies an annual license fee per Basic, Premium user and in the midterm Enterprise users.
RedLINES set a go-to-market strategy engaging printers as Authorized resellers. • RedLINES Digital Business Cards will provide between a 30% and 70% margin depending on the reseller level.
• RedLINES will eliminate the labor time and costs associated with printing.
• RedLINES Digital Business Cards will offer a reseller the ability to increase their value and the potential for additional business.

Money will be spent on

• Software development
• Business development
• Channels Training
• Marketing efforts
• Payroll

Offer for investor

SAFE, 20% discount, 6M CAP

Team or Management

Risks

Of course, been copied is the main risk. We trust in our key differentiator go-to-market strategy based on the huge experience of the founders in the printing industry and in channel and business development to grow fast enough to achieve "escape velocity" with a critical mass of users.

Incubation/Acceleration programs accomplishment

• Accepted at Draper University program.
• Accepted at the Founders Institute startup program.

Won the competition and other awards

No award.

Invention/Patent

IoT - NFC exchange contact information protocol.

Photos

Photo 1 - Digital business cards with branding and analytics
Photo 2 - Digital business cards with branding and analytics
Photo 3 - Digital business cards with branding and analytics
Photo 4 - Digital business cards with branding and analytics
Photo 5 - Digital business cards with branding and analytics

Product Video

Website address

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Website address